{"id":74,"date":"2026-10-08T18:43:54","date_gmt":"2026-10-09T01:43:54","guid":{"rendered":"https:\/\/demo.uncoderbuilder.com\/arlo\/haven-co-furniture-e-commerce-store\/"},"modified":"2026-10-09T01:55:23","modified_gmt":"2026-10-09T08:55:23","slug":"haven-co-furniture-e-commerce-store","status":"publish","type":"page","link":"https:\/\/demo.uncoderbuilder.com\/arlo\/projects\/haven-co-furniture-e-commerce-store\/","title":{"rendered":"Furniture e-commerce store"},"content":{"rendered":"

Furniture e-commerce store<\/h1>

An editorial online store for a Scandinavian furniture brand, designed to make big purchases feel easy.<\/p><\/div>

Client name:<\/p><\/div>

Emma Lindqvist<\/p><\/div><\/div>

Project duration:<\/p><\/div>

4 months<\/p><\/div><\/div><\/div><\/div>

\"Motion-blurred<\/figure><\/div>

Project overview<\/h2>

Haven & Co. sells handcrafted Scandinavian furniture, and their old store looked like a generic template. Customers loved the products but hesitated at checkout. We redesigned the full shopping experience to match the quality of the furniture and give buyers the confidence to order online.<\/p>

Project highlights<\/h3>

Large, editorial product photography is paired with real-life room scenes, precise dimensions, and material swatches. A \u201csee it in your room\u201d AR preview, honest delivery timelines, and a streamlined three-step checkout remove the guesswork from buying a sofa online.<\/p>

Challenges<\/h3>

Furniture is a considered purchase with high return costs. We focused on answering every question before it was asked \u2014 sizing, materials, care, and delivery \u2014 and simplified a checkout that previously took seven steps.<\/p><\/div>

\"A<\/figure><\/div>
\"A<\/figure><\/div><\/div>

Project key points<\/h3>
  • Editorial product pages with room scenes<\/li>
  • AR \u201csee it in your room\u201d preview<\/li>
  • Material swatches and precise dimension guides<\/li>
  • Three-step checkout with clear delivery dates<\/li>
  • Responsive design optimized for mobile shoppers<\/li><\/ul>

    Conclusion<\/h3>

    Conversion rate rose 42% in the first three months after launch, and returns related to sizing dropped by 27%. The new store now feels as considered as the furniture it sells.<\/p><\/div><\/div><\/div><\/section><\/div>","protected":false},"excerpt":{"rendered":"

    Furniture e-commerce store An editorial online store for a Scandinavian furniture brand, designed to make big purchases feel easy. Client name: Emma Lindqvist Project duration: 4 months Project…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":69,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"uncoder-full-width","meta":{"footnotes":""},"class_list":["post-74","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/demo.uncoderbuilder.com\/arlo\/wp-json\/wp\/v2\/pages\/74","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/demo.uncoderbuilder.com\/arlo\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/demo.uncoderbuilder.com\/arlo\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/demo.uncoderbuilder.com\/arlo\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/demo.uncoderbuilder.com\/arlo\/wp-json\/wp\/v2\/comments?post=74"}],"version-history":[{"count":5,"href":"https:\/\/demo.uncoderbuilder.com\/arlo\/wp-json\/wp\/v2\/pages\/74\/revisions"}],"predecessor-version":[{"id":126,"href":"https:\/\/demo.uncoderbuilder.com\/arlo\/wp-json\/wp\/v2\/pages\/74\/revisions\/126"}],"up":[{"embeddable":true,"href":"https:\/\/demo.uncoderbuilder.com\/arlo\/wp-json\/wp\/v2\/pages\/69"}],"wp:attachment":[{"href":"https:\/\/demo.uncoderbuilder.com\/arlo\/wp-json\/wp\/v2\/media?parent=74"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}