{"id":30,"date":"2026-10-13T13:51:30","date_gmt":"2026-10-13T20:51:30","guid":{"rendered":"https:\/\/demo.uncoderbuilder.com\/halcy\/forma-objects\/"},"modified":"2026-10-14T03:22:34","modified_gmt":"2026-10-14T10:22:34","slug":"forma-objects","status":"publish","type":"page","link":"https:\/\/demo.uncoderbuilder.com\/halcy\/projects\/forma-objects\/","title":{"rendered":"Forma Objects"},"content":{"rendered":"

Brand identity & web<\/p><\/div>

Forma Objects<\/h1>

An identity and digital catalogue concept for a fictional objects brand.<\/p><\/div><\/div>

A closer look<\/p><\/div>

\"Hands<\/figure><\/div><\/div>

The challenge<\/h2>

The concept explores how an everyday objects brand could express the care behind its products. The identity and website needed to balance a distinct visual character with clear product information.<\/p><\/div><\/div>

The approach<\/h2>

We shaped a restrained identity around typography, materials and editorial imagery. A flexible digital catalogue carries the same visual language into collection pages and product stories.<\/p><\/div><\/div>

Design development<\/h2>

The visual direction explores the relationship between an object and the space around it. A restrained typographic hierarchy gives names, materials and product stories distinct roles, while a warm neutral palette allows the photography to carry colour and texture. Generous margins and close-up imagery would make small details feel intentional rather than decorative. The identity is conceived as a system that can move between packaging, collection introductions and a digital catalogue without requiring a different language for each touchpoint.<\/p><\/div><\/div>

The digital experience<\/h2>

The catalogue concept starts with collections and moves into individual objects. Each product page would bring together imagery, a short description, material information and a related story. This separates practical details from the editorial layer while keeping both easy to find. On smaller screens, the same sequence becomes a single readable column. Reusable page patterns and a collection-based CMS would allow future ranges to be introduced within the existing structure, rather than redesigning the website for each launch.<\/p><\/div><\/div>

Scope & deliverables<\/h2>

Concept scope: visual identity direction, typographic hierarchy, colour palette, art direction, collection overview, product-page concept and content structure. This fictional study illustrates a connected brand and digital system; it does not represent a commissioned client launch.<\/p><\/div><\/div>

The outcome<\/h2>

A connected identity and website concept with room for new collections and stories. Forma Objects is a fictional portfolio project created to demonstrate the template.<\/p><\/div><\/div><\/div><\/div><\/section><\/div>","protected":false},"excerpt":{"rendered":"

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