{"id":43,"date":"2026-10-13T13:59:26","date_gmt":"2026-10-13T20:59:26","guid":{"rendered":"https:\/\/demo.uncoderbuilder.com\/iris\/about\/"},"modified":"2026-10-14T04:02:38","modified_gmt":"2026-10-14T11:02:38","slug":"about","status":"publish","type":"page","link":"https:\/\/demo.uncoderbuilder.com\/iris\/about\/","title":{"rendered":"About"},"content":{"rendered":"

About Iris<\/p><\/div>

I help people rebalance because I had to learn it myself.<\/h1>

Coach, recovering strategy consultant, and firm believer that a good life shouldn\u2019t feel this heavy.<\/p><\/div>

Book a free clarity call<\/span><\/svg><\/a><\/div>
See how I coach<\/span><\/a><\/div><\/div><\/div>
\"Iris<\/figure><\/div><\/div><\/div><\/section>

The short version<\/h2>

I didn\u2019t plan to become a coach. I planned to become a partner at a consulting firm. Then my own life stopped fitting, and I had to find out why.<\/p><\/div>

\"Iris<\/figure><\/div>

2002<\/p><\/div>

Strategy consultant<\/h3>

Eleven years advising companies across Europe on how to grow. Long hours, good results, very little life.<\/p><\/div><\/div>

2013<\/p><\/div>

The wheel came off<\/h3>

Burnout, then three months off work. I trained as a coach to fix myself, and realised I\u2019d found my work.<\/p><\/div><\/div>

2014<\/p><\/div>

First clients<\/h3>

I started coaching friends of friends in the evenings. Within a year it was my full-time job.<\/p><\/div><\/div>

2019<\/p><\/div>

Lisbon<\/h3>

I moved for the light and the slower pace, and took my practice fully online.<\/p><\/div><\/div>

Today<\/p><\/div>

600+ clients in 31 countries<\/h3>

One-to-one coaching, small groups, and a Sunday letter read by 4,000 people.<\/p><\/div><\/div><\/div><\/div><\/div><\/section>

How I work<\/h2>

Coaching with me is practical, warm and honest. Three things guide every session.<\/p><\/div><\/div>

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The whole picture first<\/h3>

We look at all eight areas of your life before we try to fix one. The problem you arrive with is rarely the one we end up working on.<\/p><\/div><\/div>

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Small, honest steps<\/h3>

One concrete experiment a week, sized so you can actually do it. Progress you can keep beats a plan you abandon.<\/p><\/div><\/div>

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Kind, not soft<\/h3>

I\u2019ll ask the question you\u2019ve been avoiding, gently, and then give you room to answer. You\u2019ll never be judged, and never be flattered.<\/p><\/div><\/div><\/div><\/div><\/section>

Training and credentials<\/h2>

I take the craft seriously. Coaching is an unregulated field, so I chose the most demanding accreditation I could find and I keep learning every year.<\/p><\/div>